How to get perspicuity in this COVID-19 catastrophe

Get perspicuity in this COVID-19 Catastrophe

The global COVID-19 pandemic has generated a collapse of seismic dimensions with unprecedented human, social, and economic repercussions. There was a marked change in business predilection amid February. Before that, companies felt positive about the global economic prospect. Equity markets hit all-time highs, indicating this positivity. Everything has transformed after March 2020. Several major economies are suffering unusual closedowns in day-to-day commercial activity. There are not still models ready to assuredly prognosticate the inevitable consequence of this situation. Hence it is crucial to get perspicuity in this COVID-19 catastrophe.

This latest crisis seems to blend components of earlier downturns. There is a massive operational disturbance — including trouble in sourcing elements and a decline in economic activity. The change is building fundamental margin stress. As a result, there is substantial government intrusion to sustain the situation.

The complete scope of the impact on the global economy continues unclear, but firms recognize that at least in the near-term, COVID-19 will hurt global growth in the form of supply chain disorder, as well as dwindling consumption.

Managers are studying to re-evaluate their operating models in answer to the emerging crisis.

The swift and sudden nature of COVID-19 has forced managers to re-evaluate operating models. While strengthening agility and resilience have been predominant motives for much of the preceding decade, the bizarre aspect of the prevailing circumstances has left many businesses napping. The total abandonment of action in many parts of the world — has revealed vulnerabilities in many businesses’ supply chains, driving many companies to expedite their investments in automation.

There will be no “champions” in this crisis, but some divisions seem set to get knocked more acute than others.

Most companies are expected to undergo significant continuing disruption to their business-as-usual operations and will suffer underperformance during the span of the COVID-19 crisis. The capacity of businesses to react to black swan situations of this nature gets measured in real-time. 

However, as customers shift their behavior in rejoinder to perceived health threats or government regulation, some quarters will be affected adversely. Media, Telecommunications, and Technology companies working in a broader virtual environment could notice an upsurge in demand.

Constrained margins decline more as the economy stalls.

Corporations around the world are still coming to terms with the shock that COVID-19 is producing on their business. But even before the current circumstances developed, many firms were encountering tensions on profit margins. Diminishing profitability will affect cash flows. A capacity to generate the capital to be reinvested in the subsequent generation of products and services is a crucial element of success in the mid- to long-term.

The expected consequence of any deeper slowdown will be observed most acutely in sectors that were previously under enormous pressure to remain adequately profitable to invest in future growth. Although the risks are substantial, the crisis also offers chances for companies to strengthen resilience and reshape outcomes.

Firms will drive to reassess, reimagine, and reinvent their business.

Studying at the post-crisis prospect, managers will prioritize both developments in capital allocation and estimating returns and capital efficiency more efficiently. How efficiently capital gets earmarked either expedite or blocks business performance and decides whether corporations can reacclimate to a new setting and free up further money to reinvest in future growth opportunities.

Managers should also salvage capital through divestitures and acquisitions based on the outcomes of their strategic and portfolio reviews. 

Following “now” and “next,” firms will ultimately concentrate on M&A.

While we have witnessed a definite change in the forecast for the economy since mid-February and COVID-19 dominating boardroom plans, managers are also examining beyond the current impasse. These plans may have to cease as they rummage for clarity in crisis. However, that will trigger at some time through the downturn.

The wisdom of the global financial crisis can be observed otherwise in hindsight. The M&A downturn that continued from 2008-12 was an opening to make acquisitions with subdued valuations of high-quality assets that would stoke growth in a convalescent market. If there is any extended downturn due to the prevailing crisis, executives may be more audacious in their objectives and view to acquire those assets that will assist them in expediting into an upsurge quicker. 

The requirement to ensure long-term growth, despite short-term pressures, is predominant. The plan to actively continue M&A in the next 12 months persists at lofty levels as detected during this current deal cycle. The rise of COVID-19 reemphasizes the requirement to evaluate potential targets more broadly in terms of resilience. It is also affecting valuations and could quicken some dealmaking as companies look to acquire competitors to reposition themselves beyond the crisis.

Growth is on the list, with bolt-on acquisitions rendering the gateway to distinct markets.

Managers proceed to study at a series of drivers for M&A to complement their strategic objectives. Growth in new geographies and adjacent businesses is critical as firms will look to extend opportunity. Yet they will further seek to acquire new abilities and defend against disruption of all varieties. The principal types of transactions will be bolt-on acquisitions that complement the current business model and smaller deals acquiring capabilities. However, there are more bold moves expected, as firms would look to make more significant acquisitions that significantly advance and transform their business.

Pipelines and deal-closure plans lead to steady deal flow.

Executives are not indicating any plan to stay on the sidelines of dealmaking as pipelines, and anticipated deal closures remain healthy in the following 12 months. However, many could delay or suspend these plans depending on the severity of the prevailing crisis.


To get perspicuity in this COVID-19 Catastrophe, executives should challenge themselves with crucial questions to stimulate more vigorous M&A. They need to focus on the following two parameters:

Identify the portfolio’s most vulnerable section

Several companies have witnessed profit margins, and cash-generating abilities accentuated before the COVID-19 crisis. To endure shocks and build optionality, managers need to review their portfolios for liquidity vulnerabilities.

To study from the past to be more daring in the future

Businesses that executed fearless acquisitions in the immediate post-global financial crisis period exceeded peers over the next decade. Executives need to be willing and capable to make the acquisitions that will supercharge growth.

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